Year of Publication
2021
Journal
Journal of Service Management, 2021
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Content versus community focus in live streaming services: how to drive engagement in synchronous social media

Assistant Professor, Department of Management

Citation: Content versus community focus in live streaming services: how to drive engagement in synchronous social media. Journal of Service Management, 2021. 2021.

In: Journal of Service Management, 2021

Published by: JN Giertz, WH Weiger, M Törhönen, J Hamari , 2021

Cited by: 11