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| Year of Publication |
2015
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| Journal |
PQDT-UK & Ireland, 2015
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Publications
Optimising supermarket promotions of fast moving consumer goods using disaggregated sales data: A case study of Tesco and their small and medium sized suppliers
Assistant Professor, Department Operations and Project Management
Citation: 1.Optimising supermarket promotions of fast moving consumer goods using disaggregated sales data: A case study of Tesco and their small and medium sized suppliers. PQDT-UK & Ireland, 2015. 2015.
In: PQDT-UK & Ireland, 2015
Published by: SA Malik , 2015
google Scholar link: https://scholar.google.com/citations?view_op=view_citation&hl=en&user=Jh1tfLMAA…
Cited by: 4