An integrative and complementarity-based model for the design and adoption of customer relationship management technologies

Wesley Szuway Shu

Associate Professor, Department of Operations and Project Management

Citation: An integrative and complementarity-based model for the design and adoption of customer relationship management technologies. 2001.

In:

Published by: S Lee, W Shu , 2001

google Scholar link: https://scholar.google.com/citations?view_op=view_citation&hl=en&user=gTSNK0wAA…

Cited by: 8