How online product reviews affect retail sales: A meta-analysis
11-07-2022
Assistant Professor, Department of Marketing
Citation: How online product reviews affect retail sales: A meta-analysis. Journal of retailing 90 (2), 217-232, 2014. 2014.
In: Journal of retailing 90 (2), 217-232, 2014
Published by: K Floyd, R Freling, S Alhoqail, HY Cho, T Freling , 2014
google Scholar link: https://scholar.google.com/citations?view_op=view_citation&hl=en&user=LJf6t1sAA…
Cited by: 613