Understanding the what and how of successful social live streaming
11-07-2022
Assistant Professor, Chair of Marketing Department, Department of Marketing
Citation: 1.Understanding the what and how of successful social live streaming. CEUR-WS, 2020. 2020.
In: CEUR-WS, 2020
Published by: J Giertz, WH Weiger, M Törhönen, J Hamari , 2020
google Scholar link: https://scholar.google.com/citations?view_op=view_citation&hl=en&user=ZqVJLwUAA…
Cited by: 2